Website Visitor Tracking
Turn Your Website and your landing pages into a Lead Generation Machine. Your website is the face of your brand – the channel most prospective drivers use to find out who you are and how you can help them. It's likely one of your top expenses. And yet, 97% of your website visitors are unknown.
Now with JobMAX 360's visitor tracking software, you know who is visiting your site and what pages they are on. You even know how long the driver researched your company. Now when a driver is identified, your recruiters will know every time that driver is on your site.
JobMAX Website Visitor Tracking
JobMAX's website visitor tracking helps you uncover who they are and get the most out of your investment. With JobMAX, you go beyond traditional website analytics and drill down to the nitty-gritty of marketing and sales intelligence, answering questions like:
At any given time, 97% of your website visitors are anonymous. Who are they? What are they looking for? How can you help them?
Jobmax's Website Visitor Tracking tool helps you find the answers, so you can determine whether they're potential high-value prospects and pursue engagement.
Anonymous visitor data you can see:
- What company they work for
- Search terms they used while visiting your site
- How many pages they looked at
- Which pages and content they viewed
- How much time they spent on your site, down to the page level
- The time of day and day of week they visited
Additionally, you can filter your view based on countries, states, area codes, and more.
Find out who anonymous visitors are
JobMAX makes these visitors much less anonymous by using the IP address to find the name and address of the organization that owns that IP address. Next, you can use integrated information sources to search for individuals' contact information:
The Data.com integration lets you drill down into company data, and search for names by title or department. If you have a Data.com account and purchase contact data, JobMAX will manage the transaction for you.
JobMAX's website visitor tracking also has data integration that helps you drill down using Data.com, Google and LinkedIn to research promising visitors.
As a Marketing Admin user, you can filter the visitors that your users see by clicking More at the top of the Website Visitors page, and selecting Visitor Report Content Settings. Each Marketing or Sales User in your account can set their own filters as well. For any users that choose not to set filters, they will see all anonymous visitors that come to your site.
To set filters, click the ----all---- text that appears next to each user's name. Choose to filter their view based on countries, states and area codes. You can also choose the drop-down option that will let you see all visitors not being viewed by anyone else.